I was lucky enough to win free tickets to the British Masters golf hosted by Justin Rose at Walton Heath Golf Club last weekend.Andy and I enjoyed a windy and wet but fun filled day at Walton Heath where we both got to see and hold the Ryder Cup. Europe's Captain Thomas Bjorn was at the event and kindly brought along the cup for spectators to see.
The eventual winner was Eddy Pepperell who shot a superb score to win by one shot ahead of Sweden's Bjork.We were also able to enter in to the MOLIWOOD spirit (for those of you who are not golfers, this is a reference to the Ryder Cup winning partnership of Italy's Francesco MOLInari and England's own Tommy FleetWOOD. Whom the press aptly dubbed MOLIWOOD)!
I rather like this creative wordplay and I think it would be good for clients to think of type as a way to improve their own communications...If you'd like to hear more about how we use type to great effect, give us a call on 01332 291141.
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